Medford High School Student Tours

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Who attends Digital Design?

This class is a little unique because sophomores, juniors, and seniors along with adult students can attend Digital Design.  High school students can attend all morning or all afternoon or for just two periods.  Adults can attend three hours or six hours a day.

So what’s available in Digital Design?

Four career options available for adult students:

  • Desktop Publisher/Graphic Designer (600 hours)
    • Adobe Photoshop
    • Adobe Illustrator
    • Adobe InDesign
    • iMovie/Adobe Premiere
    • WordPress
  • Graphic Design Specialist (840 hours)
    • Adobe Photoshop
    • Adobe Illustrator
    • Adobe InDesign
    • iMovie/Adobe Premiere
    • HTML/CSS/Dreamweaver
    • WordPress
  • Video Editor (720 hours)
    • Adobe Photoshop
    • Adobe Premiere
    • Adobe After Effects
    • Adobe Audition
    • Garage Band
    • WordPress
  • Video Producer (1050 hours)
    • Adobe Photoshop
    • Adobe Premiere
    • Adobe After Effects
    • Adobe Audition
    • Garage Band
    • WordPress

 

What makes this class special?

  • All things Apple — iMac, Thunderbolt display, Apple TV
  • All things Adobe — Photoshop, Dreamweaver, Illustrator, InDesign, Premiere, AfterEffects, Audition
  • Wacom drawing tablets
  • Digital Camera and Video Equipment
  • New Video Production Studio
  • Online training (Lynda.com)
  • Individualized instruction
  • Hands-on Projects
  • Individual student websites
  • Class website – www.dd-alva.com

 

What types of jobs are related to Digital Design?

  • Graphic Designer
  • Marketing Communications Specialist
  • Social Media Manager
  • Video Editor
  • Videographer
  • Photographer – Sports, Wildlife, Wedding, Portrait
  • Sports Marketing
  • Motion Graphics Artist
  • Illustrator
  • Web Designer
  • Entreprenuer

 

Job and internship listing samples:

  • Marketing Media Specialist – OSU
    • Experience working with Adobe Creative suite with emphasis on Adobe Illustrator, InDesign, and Photoshop
    • Ability to perform basic website maintenance including structured scheduling of content, uploading and file naming, hyperlinking, navigation, placement of images, fonts and colors
    • Proficient with current social media platforms and best practices
    • Working knowledge of Content Management Systems (CMS)
    • Working knowledge of basic photography principles
    • Strong attention to detail and excellent organizational skills
    • Ability to multitask several projects and deadlines at once
    • Position qualifications: Bachelor’s degree in communications, public relations, marketing, or business is preferred and  at least two years of progressive experience in social media, digital and website development.
    • Salary Range: $25,200 to $37,740
  • Director of Public Relations and Interactive Marketing – SeaWorld
    • Bachelor’s degree in Public Relations or related field required
    • Accreditation by the Public Relations Society of America and knowledge of photography/videography a plus
    • In-depth knowledge of news media operations and the ability to work under high-pressure and/or crisis situations.
    • Excellent problem solving, analytical and organizational skills.
    • Lead the execution of digital marketing platforms for SeaWorld and Aquatica San Antonio.
    • Oversees and Supervises Photo/Video Services related to any communication/marketing collateral
    • Salary Range: $68,367 – $84,730
  • Multimedia Designer – Gold’s Gym – Dallas, TX
    • Responsible for production and versioning of all non-agency creative assets including but not limited to point-of-purchase materials, flyers, brochures, signage, presentation decks, video content, digital and social media creative, banner ads, direct mail and email campaigns.
    • Ability to work within existing templates and develop new layouts as needed. Work collaboratively with the Gold’s Gym marketing team to understand target audiences and participate in all phases of the graphic design process, from ideation through final delivery.
    • Capture, create and/or edit high quality video and audio as needed.
    • Capture and/or retouch photography as needed.
    • Position Qualifications:
      • Degree in a directly related field (e.g. graphic design, multimedia, advertising, marketing).
      • Graphic design experience (in-house or agency) and working knowledge of Adobe Creative Suite, video editing software (Premiere Pro and/or Final Cut Pro, Flash), rich online media and HTML/CSS.
      • Experience in WordPress design and development is a plus.
      • Demonstrated graphic design and video editing capabilities.
      • Experience with creating custom animations a plus.
      • Ability to organize and prioritize multiple projects in a fast-paced environment as well as turn projects around quickly to meet tight deadlines.
      • Strong attention to detail and time management skills.
  • Part Time Digital Marketing Strategist – Freestyle Marketing and Films – Moore, OK
    • Maintaining clients’ social media presence on platforms such as Facebook, Twitter, Google+, LinkedIn, Instagram, etc.
    • Design/layout multi-media collateral for various Freestyle clients
    • Copywriting for clients’ social media
    • Basic graphic design for clients’ social media posts
    • Write original, creative blog posts for various clients
    • Researching content and emerging trends for digital marketing and social media
    • Writing press releases for clients and pitching news stories to local media outlets
    • Basic Search Engine Optimization and Moz listing consolidation for clients
    • Implementing online advertising via Google Ads and Facebook Ads
    • Prepare monthly reports for each client (compiling Google Analytics and Facebook Insights)
    • Assist the Freestyle team with day-to-day digital marketing responsibilities
    • Basic photography skills a plus
    • Skilled in Adobe Creative Suite (particularly Photoshop and InDesign)
    • Familiarity with WordPress and other online content management systems
    • Ability to manage a project from start to finish and meet deadlines
    • Required training: A bachelor’s degree in advertising, public relations, marketing, strategic communications and/or a related degree.
  • Graphic Designer – University of Dallas – Irving, TX
    • Responsible for designing printed materials, providing creative concepts for design projects, and helping to strengthen the brand of the university through consistent use of established graphic design standards.
    • Create visually appealing graphic design projects including web graphics, posters, brochures, flyers, postcards, invitations, magazines and promotional items that adhere to University design standards.
    • Support and strengthen the University brand by incorporating approved visual identity elements into graphic design projects.
    • Work with Web Manager, Online Marketing and Communications Specialist, and Communications Specialist to implement ideas for interactive publications utilizing the University Web site and a variety of social media outlets.
    • Offer creative ideas to internal clients through interactive collaboration.
    • Follow trends in design concepts, technology, and software.
    • Manage deadlines for multiple, simultaneous projects.
    • Assist with organizing digital photos and design files.
    • Requirements:
      • Four-year degree in fine arts, graphic design, or related field that required extensive graphic design skills.
      • One to three years professional graphic design experience.
      • Experience creating visually-appealing materials using the Adobe CC design suite, or higher.
      • Proficient in InDesign, Illustrator, Photoshop, and basic HTML.
      • Experience with Flash.
      • Experience using a Macintosh and a Microsoft operating system.
  • Graphic Designer – KETC Channel 9 – Saint Louis, MO 
    • St. Louis’ public television station is currently seeking a dynamic and passionate Graphic Designer to work on a variety of projects, from printed material (such as marketing collateral, bi-monthly magazine, event graphics, presentation materials, signage, packaging and much more) to online and on-air graphics.
    • Must be detail-oriented with great organizational skills and have the ability to multi-task, manage multiple projects from concept to print, and come up with creative solutions in a limited timeframe.
    • Applicant must excel in a fast-paced environment and maintain good working relationships with colleagues and outside vendors.
    • Requirements:
      • College degree in graphic design or equivalent in training and experience is required.
      • Two years design experience in a professional environment is preferred.
      • Be proficient in Adobe Creative Suite and Microsoft Office applications.
      • Knowledge and experience in photography, web design and video editing are considered a plus.
      • A quality portfolio is required for consideration.
  • Video Producer/Editor – Sports Media – Chicago, IL 
    • Responsible for editing all digital content on CSNChicago.com into the appropriate formats for distribution on the web site and social media platforms.
    • Identify, create, prioritize and schedule video content on a daily basis to ensure CSN Chicago platforms provides fans – on all devices – with the most compelling and engaging, Chicago sports content possible.
    • Edit daily video content for distribution on CSNChicago.com and social media platforms
    • Edit daily podcasts and handle publishing process
    • Coordinate original content ideas with Multimedia Producer and Multiplatform Producer staff
    • Combine knowledge base of Chicago sports with ability to select interesting and compelling video content for fans
    • Monitor breaking and developing news stories to ensure compelling, relevant video is published as quickly as possible
    • Write compelling social media copy for various platforms
  • Photojournalist – News On 6 – Tulsa, OK
    • Shoots and edits video of news, sports and special features displaying awareness of the elements of good photojournalism.
    • Produces videos for television, station websites and social media.
    • Works creatively with all reporters and producers to package news stories for broadcast.
    • Maintains operational status of assigned equipment.
    • Must be able to operate all editing and recording equipment.
    • Requirements:
      • Minimum two years college or trade school with emphasis on Radio/TV or Journalism.
      • Related experience will be evaluated by Company management and may be substituted on the basis of two years of experience equals one year of education.
  • Producer – News On 6 – Tulsa, OK
    • Produce line-up and lay-out of newscast.
    • Assist other producers in the preparation of newscasts.
    • Gather information and write news stories, screen video for editing instructions and/or editing video for news stories.
    • Coordinate and prepare edited tape stories for inclusion in the newscasts. Operate teleprompter.
    • Handle Breaking News and Weather cut-ins as needed.
    • Post news content on Social Media and station websites.
    • Search tape/script archives for file video and information.
    • Responsible for coordination with other departments, news writing, timing and distribution of final scripts.
    • Requirements:
      • BS degree or equivalent in Journalism, Communications or related field.
      • One year of progressively responsible experience in a television newsroom preferred.
      • Tape of or link to work and writing samples required.
  • Social Media Coordinator – OU Medical  Center – Oklahoma City, OK 
    • Coordinates and provides strategy, monitors, mitigates and writes social media postings for OU Medicine marketing and public relations social media accounts.
    • Coordinates and posts certain content for web and digital platforms.
    • Must work independently and in a fast-paced team environment.
    • Willing to be available 24/7 in the event of crisis issues and/or reputation management needs.
    • Must understand and interpret website and social media analytics.
    • Sets goals and tracks social media activity and engagement on OU Medicine social media accounts.
    • Live streaming knowledge.
    • Write, produce and create social media content.
    • Multi-task among multiple social and digital platforms in a team environment.
  • Graphic Designer – The Chickasaw Nation – Thackerville, OK
    • Will work with multi-disciplinary teams which will involve observing, listening, researching and brainstorming.
    • Create visually and aesthetically pleasing designs to communicate desired image.
    • Create equally pleasing designs for brochures, annual reports, advertisements, web banners, flyers, web pages, awards, logos, and other projects as assigned.
    • Lead a project though conceptual design, initial layout, corrections, and final layout submission.
    • Confer with supervisor and clients in developing materials for projects.
    • Confer with supervisor concerning designs for print media (printing press).
    • Must demonstrate knowledge of Photoshop, Illustrator, and InDesign.
    • Must have design knowledge and layout skills, and be able to explain final layout design if necessary.
    • Ability to manage multiple tasks in fast paced environment.
    • Must be able to work in a short deadline oriented atmosphere.
    • Self-direction, confidence and ability to juggle several projects at once.
    • Organizational skills with a keen eye for detail.
    • Must possess working knowledge of Mac operating systems.
  • Creative Media Filmmaker – Life.Church – Edmond, OK
    • Responsible for creating video content for Life.Church audience.
    • Projects include everything from weekly curriculum to social media stories.
    • Fluent in each step of the cinematic process including lighting, lens selection, shot composition, montage, and directing talent.
    • Skilled in Adobe Creative Suite including Premiere Pro, After Effects, Photoshop, and Illustrator.
    • Experienced in both documentary and narrative storytelling.
    • Plan, shoot, edit, and deliver documentary videos .
    • Research leads and conduct pre-interviews to develop potential stories.
    • Work with writers, content developers, producers, and other filmmakers to develop concepts and scripts.
    • Edit social media videos optimized for specific platforms.
    • Create promos, music videos, narratives, or other creative video projects as needed.

 

Where would you go from here?

Upon completion students may go directly into the workforce or

College degrees related to Digital Design include graphic arts, marketing, public relations, communications, video production, and computer science degrees. The following are examples of degrees offered in Oklahoma.

  • Bachelor of Science in Mass Communication ~ NWOSU
  • Bachelor of Fine Arts – Graphic Design  ~  OSU
  • Bachelor of Arts (or Science) in Sports Media ~ OSU
  • Bachelor of Arts (or Science) in Strategic Communications ~ OSU
  • Bachelor of Arts (or Science) in Multimedia Journalism ~ OSU
  • Bachelor of Arts in News and Information ~ OBU
  • Bachelor of Arts in Journalism – OU

 

What do past students say about the class?

 

Where are they now?

What are some of the past Digital Design students doing now?

Cody Rader – Sales/Marketing Director – Ajax Motorsports – www.facebook.com/ajaxmotorsports/

Cody Rader Ajax Motor Sports

Leslie Nation – Marketing & Communicators Manager – NWOSU Foundation & Alumni Association

Leslie Nation

Megan Garnett – NWOSU Mass Communications Major, Northwest Tech Marketing & Communications Intern, Owner of Megan Garnett Photography

Megan Garnett

Where can you find more information about the class?

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